In nuce: In the latest episode of his 21 Artist Show, Technical Director and host Alexander Richter talks to Florian Gellinger, owner and VFX producer of the renowned VFX company Rise.
Let’s talk: As a VFX studio, Rise has helped to shape some of the biggest current blockbuster films and series, including Marvel’s Avengers, the fourth instalment of the Matrix series, the agent action hit The King’s Man, the retro success series Stranger Things, the narratively clever Marvel series Loki – and many more entertainment formats. Alexander Richter talks to Florian Gellinger about how to set up a successful VFX company and how to build a consistent brand identity – but also about why Rise uses memes and puns to flavour its marketing campaigns.
Further information: For all other episodes of Alexander Richter’s podcasts worth listening to, visit him on Spotify. If you prefer to see which heads are attached to the respective voices, you can watch the whole thing as a moving image on YouTube . And if you want to learn more about visual effects, we recommend Alexander Richter’s blog .
