Blackmagic’s $30,000 URSA Cine Immersive Camera Enters Pre-Order Stage

Blackmagic Design’s new URSA Cine Immersive Camera targets VR pros with stereoscopic 3D video capture at a steep $30,000 price tag.


Blackmagic targets immersive productions with URSA Cine

Blackmagic Design has opened pre-orders for its new URSA Cine Immersive Camera, priced at $30,000. Built for professional VR filmmakers, the camera promises immersive stereoscopic 3D video capture to meet cinematic virtual reality production demands.

The URSA Cine Immersive Camera features two 8K sensors aligned for stereoscopic VR footage. Each sensor records simultaneously, producing high-resolution imagery tailored for virtual reality headsets like the Apple Vision Pro. This alignment enables depth-accurate 3D video, critical for realistic immersive experiences.

Blackmagic URSA Cine Immersive features a fixed, custom lens system pre-installed on the body, which is designed specifically to capture Apple Immersive Video for Apple Vision Pro. The sensor delivers 8160 x 7200 resolution per eye with pixel level synchronization and 16 stops of dynamic range, so cinematographers can shoot 90fps 3D immersive cinema content to a single file. The custom lens system is designed for URSA Cine’s large format image sensor with extremely accurate positional data that’s read and stored at time of manufacturing. This immersive lens projection data — which is calibrated and stored on device — then travels through post production in the Blackmagic RAW file itself.

The company also announced that “a new version of DaVinci Resolve Studio set to release in Q1 next year includes powerful new features” to help filmmakers edit, color grade, and produce Apple Immersive Video shot on the URSA Cine Immersive camera for Apple Vision Pro. Key features include a new immersive video viewer, which will let editors pan, tilt, and roll clips for viewing on 2D monitors or on Apple Vision Pro for an even more immersive editing experience. Additionally, transitions rendered by Apple Vision Pro will also be able to be bypassed using FCP XML metadata, giving editors clean master files. To complete the workflow, export presets will enable quick output into a package which can be viewed directly on Apple Vision Pro.

The Vision Pro-ready URSA Cine camera continues Blackmagic’s move into high-end VR and immersive production, offering the tools for professional creators to deliver stereoscopic virtual reality footage in 3D at cinematic resolutions. At $30,000, it’s squarely targeted at studios, technical directors, and large-scale production environments.

Pre-orders are now live on the Blackmagic Design website and authorized retailers. Availability and shipping details are pending.

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