IBC: Euro1080 and Alfacam Invest in HD Equipment from Sony

Production company Alfacam and broadcaster Euro1080 plan to invest €3.25 million in HD products and services

Euro1080, Europe’s first channel broadcasting exclusively in HD, and its affiliated production company Alfacam are purchasing HD equipment and services from Sony worth around €3.25 million.

As announced at the show, the purchase includes HDCAM SR portable cameras, XPRI editing solutions, studio tape machines and flat-panel monitors from the LMD range. The contract also includes training for Euro1080/Alfacam’s technical staff by Sony Professional Services.

Euro1080 CEO Gabriel Fehervari expects a wave of affordable HDTV receivers this season to further increase viewers’ demand for HD content.