Adobe Calls for Entries for the Adobe MAX Awards 2007

Competition recognizes innovative applications of Adobe technologies / Presentation at the Adobe MAX conference / European MAX event in mid-October in Barcelona

Archive notice: This article was originally published on July 6, 2007. Links and embedded videos are preserved as part of the historical record.

Adobe Systems has given the starting signal for the fifth edition of the Adobe MAX Awards. Applications can now be submitted online until August 3, 2007 (see address below). The two finalists in each category will be invited to the American MAX 2007 conference in Chicago, where the company will announce the winners in the individual categories.

At Adobe MAX 2007, designers and developers can exchange ideas, learn all about new technologies and receive inspiration for their daily work. They can thus find out about the latest technologies with which impressive user experiences can be developed. For the first time, Adobe MAX is also taking place in Europe: From October 15 to 18, developers will have the opportunity in Barcelona to benefit from high-quality information first-hand without having to travel to the USA.

This year, the Adobe MAX Awards will be presented in seven categories:

1. Advertising and Branding

Successful, captivating advertisements and campaigns developed with Adobe solutions

2. Communication and Collaboration

Significant improvements to communication and collaboration within or outside an organization through the use of Adobe solutions

3. Enterprise

More efficient and more appealing experiences for employees, partners or customers

4. Mobile Applications and Devices

Opening up new possibilities for interaction and the exchange of content for mobile applications

5. Public Sector

Enabling organizations to increase the quality and diversity of their services with tight budgets

6. Rich Internet Applications

Turning classic ideas for web services into innovative RIA experiences

7. Video

Connecting new and fascinating user experiences with innovative entertainment and media applications

Adobe intends to present selected submissions from Europe at the European MAX 2007 in Barcelona. Conference participants have the opportunity to honor one of these submissions with the audience award in a separate award category.