Outstanding Listening Experience: Shure Sound Isolating SE110 Earphones Win the Plus X Award 2008

For the second year in a row, audio specialist Shure has received the prestigious Plus X Award. At Europe’s largest technology competition, products are recognised for outstanding achievements in innovation, design, ease of use/functionality and ergonomics/ecology.

Archive notice: This article was originally published on May 26, 2008. Links and embedded videos are preserved as part of the historical record.

The jury, made up of prominent journalists and industry experts from across Europe, awarded the Shure Sound Isolating SE110 earphones the Plus X Award for ease of use in the consumer-electronics product category.

The SE110 is the ideal entry point into the excellent sound world of Shure Sound Isolating earphones. With this compact lightweight model, Shure has set new standards in the under-€100 earphone category: it offers high-quality audio, unparalleled sound isolation, modularity, maximum ease of use and appealing design, making it the perfect upgrade for high-quality MP3 players. Like all Shure earphones, the SE110 was tested live by professional musicians and refined by engineers. Its special feature is precisely tuned micro-speakers that deliver optimised sound quality for an outstanding, live-like listening experience. A choice of ear fittings and a modular cable allow individual adjustment to listeners’ ears and needs.

Nils Prösser, Marketing Manager Consumer Products at Shure, is delighted with the second Plus X Award: “Shure aims to combine ergonomics and outstanding sound in the best possible way. The Plus X Award for the SE110 confirms that our innovative audio products deliver a first-class listening experience while also meeting the highest demands for ease of use.”

The Shure Sound Isolating SE110 earphones are available through selected specialist retailers at a recommended price of €99.99.