Archive notice: This article was originally published on May 22, 2009. Links and embedded videos are preserved as part of the historical record.
There was no sign of crisis in Shanghai, where almost every global automotive manufacturer presented numerous new products at one of Asia’s most important trade shows in a growing future market.
For Audi’s appearance in China, the Creative Technology Germany team planned and operated professional video equipment from CT’s rental inventory for the press conference and exhibition stand. The international press conference at the show’s opening used five professional HDTV camera chains and a complete HDTV control room. Multiple connections between the Audi and Volkswagen stands were implemented reliably with HD routers. CT supplied a fully equipped two-storey office container outside the venue to house the extensive control facilities.
Fifteen LED design columns were integrated into a custom structure on the stand and displayed graphics and video on both sides using flexible Barco OLite 510 LED modules. Another highlight was a high-resolution 6 mm LED wall built from Hibino Black Face modules, together with several large 103-inch displays and numerous screens for Audi exhibits.
International customers of the Creative Technology Group benefit from valuable synergies through cooperation with sister company CT China for exhibitions and events in Asia: efficient planning, coordination and implementation, reliable equipment quality and flexible local staffing.
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