Archive notice: This article was originally published on September 14, 2007. Links and embedded videos are preserved as part of the historical record.
Adobe MAX Europe 2007 is an important forum for everyone interested in the design, development and distribution of rich web, desktop and mobile applications and who wants to further develop their skills. Adobe’s global event series kicks off with the American Adobe MAX, scheduled from September 30 to October 3 in Chicago. The first European Adobe MAX takes place in Barcelona from October 15 to 18. The Asian edition of Adobe MAX between November 1 and 2 in Tokyo, Japan, forms the conclusion. The winners of the MAX Awards, which honor outstanding projects by designers and developers for the fifth year, will be selected in Chicago. The best European participants present themselves at Adobe MAX in Barcelona and receive an audience award in the category “The People´s Choice”.
Under the motto “Connect.Discover.Inspire.”, this year’s MAX will bring participants together with industry experts and offer opportunities to engage with the latest technologies as well as inspiration for creating innovative design experiences.
“MAX consists of a combination of energy, ideas and expert knowledge that is unique within the software industry”, says Kevin Lynch, Senior Vice President and Chief Software Architect at Adobe Systems. “The forum brings the Adobe Community together, creates the right framework for designers and developers to discover new technologies, distribution channels and business models and offers them an inspiring atmosphere for ideas and for the exchange of thoughts.”
Discover New Possibilities at MAX
At MAX Europe, in addition to keynotes from Adobe Executives, more than 200 technical sessions, exhibitions from partners, a “sneak-peek” presentation on technologies under development, networking events, lectures from industry experts as well as hands-on workshops are offered. In terms of subject matter, Rich Internet Applications, application development for websites as well as solutions for Enterprise and Collaboration, web, video, Interactive Design as well as Cross-Media are in the foreground.
The lectures and interactive workshops will help participants push their creative boundaries further and discover new aspects of their work: the latest technologies for website prototyping, user interface design, online advertising, interactive games, accessibility, Motion Graphics and video encoding; current design trends that require the combination of video, animations, sound and text to inspire audiences and strengthen brands; enrichment of public websites and intranets as well as the development of next-generation Rich Internet Applications; more appealing and effective business processes through the use of Rich Internet technologies and electronic documents.
Further Information and Registration
Registration for Adobe MAX Europe in Barcelona:
http://adobemax2007.com/europe/
Further details about the program:
http://adobemax2007.com/europe/sessions/
The list of speakers:
