More Than 92,000 Visitors Attend the Second Games Convention Asia in Singapore

Archive notice: This article was originally published on September 22, 2008. Links and embedded videos are preserved as part of the historical record.

This year’s GCA also served as the platform for numerous product launches, including Electronic Arts’ Warhammer Online: Age of Reckoning. Trade visitors established business contacts in new markets at the Business Center, while industry experts exchanged knowledge through talks and panel discussions at the conference.

“GCA is something new for the games industry in the Asia-Pacific region,” explained Wolfgang Marzin, chairman of the management board of Leipziger Messe GmbH. “This year the fair was used to present numerous cutting-edge computer games and several product launches. We are very satisfied with the result and already look forward to next year’s GCA.”

Jörg Zeißig, Managing Director of Leipziger Messe International, said three days filled with excitement, enjoyment and new insights into the local games industry had now concluded successfully. Logistics at the Suntec Exhibition & Congress Center were also improved compared with the previous year: “Combining the Business Center with the GC Asia Conference significantly improved the fair’s B2B area. GCA is therefore a first-class business platform for the industry.”

A total of 118 exhibitors, including major industry players such as ASUS Technology, Replay Interactive, Electronic Arts, Maxsoft and Sony, presented themselves across approximately 7,500 square metres. They showed games from every genre as well as consoles and mobile, online and PC games. The parallel GC Asia Conference brought together 630 games-industry experts for engaging talks and panel discussions. Topics important to the Asian market—including outsourcing, mobile games, and online and casual games—were examined in detail, along with business opportunities and prospects in North America, Europe and Asia.

GCA 2009 will take place in Singapore again from September 17 to 20, accompanied by the GC Asia Conference from September 17 to 19.

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Participant comments

Jon Niermann, President of EA Asia Pacific:

“We are proud to present the largest EA product line-up we have ever brought to the Asia-Pacific region here at GCA. We have the best games in sport, action, casual, horror, simulation and online. GCA is a great platform for presenting these products to a broad audience.”

Andrew Wong, Marketing Manager, Maxsoft Online Pte Ltd.:

“Our Nintendo games were very well received by the audience. Awareness of Games Convention Asia has definitely grown compared with last year. The organisers did an excellent job of reaching a broad audience, from hardcore gamers to children and families. We were able to promote many unreleased games, including Guitar Hero World Tour and Rayman Raving Rabbids TV Party, which was only recently previewed at Games Convention in Leipzig.”

Addison Kang, managing director, Cherry Credits:

“It was another great ‘cherry harvest’ at GCA 2008. I am delighted by the large number of potential partners and new players I met. With growth from nine to more than 50 titles this year, we benefit enormously from GCA, which has now become an established part of the international games industry.”

Luis K. Tanaka, Brand & Sales Manager, Konami Digital Entertainment Limited, Singapore branch:

“Games Convention Asia is definitely an excellent event for us to meet our partners from the region. We will return next year with a very large presentation.”

Chris Soh, President, Singapore Gamers’ Association:

“The event was fantastic. GCA offered substantially more compelling events this year, and gamers received them very well.”