Archive notice: This article was originally published on July 11, 2014. Links and embedded videos are preserved as part of the historical record.
Colorway is intended to make the iteration process and finalization of images extremely fast. Because the application has a simple user interface, even inexperienced 3D users can quickly adjust the look of 3D objects and then share a selection of the iterations with customers.
With Colorway Presenter, a free desktop app, customers select the image they like best and can make changes in real time thanks to GPU power. A Colorway kit for Modo, which allows Colorway files to be imported into or exported from the main app, is available from today. A kit compatible with Cinema 4D will be released soon.
Using the Colorway kit, users can currently export .DCI files from Modo and import them into the app. There, users are able to experiment creatively with the look and finalize a selection of configurable scenes.

A free trial version is currently available, and the commercial version will be released over the course of the year. Colorway Presenter and the Exporter Kit for Modo and Cinema 4D will be free. Colorway is available for Windows and Mac.
You can find all further information here.