Kino.de records significant reach gain

Kino.de, Germany’s leading online service for entertainment, film and cinema content, was able to significantly expand its reach in the first quarter of 2007: This is demonstrated by the AGOF internet facts 2007-I data published last week.

Archive notice: This article was originally published on August 7, 2007. Links and embedded videos are preserved as part of the historical record.

KINO.DE currently reaches 850,000 users every month, corresponding to an increase of almost 29 percent (190,000 users) compared with the last quarter. The majority of Kino.de’s predominantly male users (58 %) are between 20 and 49 years old. A large proportion of users have an above-average level of education (31 % have an Abitur or a university degree) and have a net household income of more than 2,500 euros (41 %).

“The new AGOF figures impressively reinforce Kino.de’s position as Germany’s leading cinema portal. Our users know what they have in Kino.de: editorial quality, background topics and outstanding services – quite simply an entertainment portal of superlatives”, emphasizes Ulrich Scheele, managing partner of Entertainment Media Verlag.

Kinod.de is a unique online service: The optimally interconnected industry channels – cinema, DVD/video, music and games – offer a never-before-seen breadth and –depth of information across the entire entertainment field. The editorial content is optimally linked with intelligent services, such as cinema programmes or charts. The entertainment database, unique in Germany, provides more than 600,000 pieces of title information on films, DVDs, games and music as well as rich-media content such as picture galleries and film trailers optimally prepared for the Internet. This makes KINO.DE an extraordinary surfing experience.