Archive notice: This article was originally published on October 17, 2007. Links and embedded videos are preserved as part of the historical record.
This partnership enables component manufacturers to make their 3D product catalogs accessible free of charge to designers and mechanical engineers via Design World Online, TraceParts Online and other online offerings.
“Component manufacturers are adjusting their marketing activities with the aim of increasing customer satisfaction and awareness of their products,” says Bob Noftle, managing director of TraceParts Inc. “This partnership gives manufacturers the desired flexibility and enables the greatest possible distribution of their 3D models among designers and mechanical engineers”.
“The demand from marketing and design to publish and market 3D models of products, systems and assemblies is extremely high,” says Marshall Matheson, Deputy Managing Director New Media at Design World. “Since 3D content brings measurable added value, marketers are striving for a higher ROI through the implementation of online 3D systems. The TraceParts solutions fit perfectly into Design World’s print and online offering. At the same time, the catalogs help to make customer support more efficient specifically for designers. Whether manufacturing, marketing or design – all three sides benefit from it. With the support of TraceParts, we were able to bundle these 3D services and content into a fantastic media package and now offer it both to our manufacturer community and to designers”.
