RED GIANT SOFTWARE: new film look standard “Magic Bullet Looks” available

What began as a clever development for the own needs of a film and effects professional (Stu Maschwitz, including VFX Supervisor for Sin City) is now available from Red Giant Software as a comprehensive film look plugin for AE, FCP, Motion, Premiere Pro and Avid.

Archive notice: This article was originally published on November 20, 2007. Links and embedded videos are preserved as part of the historical record.

Magic Bullet Looks combines dozens of tools for simulating film aesthetics in a unique interface and also offers convenient management of presets. HDR processing provides maximum creative freedom, while GPU acceleration provides fast rendering. All functions of Magic Bullet Looks can be tried out on photo files in the free Looks Builder (installed with the demo version). In the Magic Bullet Suite plugin bundle, Looks is supplemented by additional tools: Conversion to 24p, smoothing of DV/HDV artifacts and SD-HD scaling make the film look toolset complete.

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