S4M at Canadian Broadcast Conference SAC 2008

S4M – Solutions for Media is taking part as a sponsor for the second time when the Canadian broadcast conference SAC opens its doors in Toronto. On February 11 and 12, 2008, around 200 high-ranking delegates will learn about topics relating to the broadcasting sector.

Archive notice: This article was originally published on December 13, 2007. Links and embedded videos are preserved as part of the historical record.

The Cologne systems and consulting company S4M will present its integrated broadcast-management solutions. The focus is on the areas of cross-media sales, media analysis and channel management.

The S4M components already in productive use in Canada include the S4AdSales cross-media advertising sales system, the EasyMedia PRO software for analysing audience figures, the S4Schedule programme-planning system and S4Rights, S4M’s media asset management system for rights and licence management.

Dr. Ulrich Schüler, S4M Business Relations Manager North America: “We are proud already to have the largest English- and French-language networks as customers in Canada. Now we will expand our presence in the North American market even further. We look forward to expanding and deepening our contacts with the Canadian broadcast industry at SAC.”

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