Archive notice: This article was originally published on September 12, 2008. Links and embedded videos are preserved as part of the historical record.
Dynamics Media is S4M’s out-of-the-box solution for all broadcast-management tasks and also provides full integration with other Microsoft technologies such as Microsoft SharePoint, Microsoft Business Intelligence and Microsoft SQL Server 2008. This year, S4M expanded the Dynamics family with the new Dynamics AdSales airtime-sales module. Dynamics Media has since consisted of two modules, both now running on the new Microsoft Dynamics AX 2009 platform: Dynamics Broadcast supports rights, material and asset management as well as program planning, while AdSales focuses on airtime sales and traffic management.
With the migration to Microsoft Dynamics AX 2009, the ergonomics of the Dynamics Media user interface have been revised. Business processes can also be defined and automated flexibly.
The release also provides improved process control and monitoring through enhanced reporting and the use of business-intelligence functions. Users can, for example, generate reports easily and create ad hoc reports in Microsoft Excel. The use of key performance indicators makes it possible to monitor critical business processes through a dashboard view.
Related links:
- S4M – Solutions for Media
