Archive notice: This article was originally published on July 13, 2007. Links and embedded videos are preserved as part of the historical record.
A packet with the first five collectible pictures is also included in the package. The copy price remains unchanged at 1.45 euros. An advertising campaign with television spots and print motifs accompanies the campaign.
Heiko Willers, Object Manager TV Movie: “The cooperation with Panini fits the TV Movie brand perfectly. It stands for film expertise and the best entertainment. The campaign combines both aspects. We offer our readers pure movietainment and enable them to live out their passion for collecting during the Harry Potter weeks.”
Stefan Westendorp, Editor-in-Chief TV Movie: “Harry Potter and the Order of the Phoenix is an absolute cinema highlight of the summer. Shortly before publication of the seventh and final novel, the film gives the starting signal for true Potter mania. With TV Movie, readers can immerse themselves deeply in the wizarding world.”
