Archive notice: This article was originally published on November 1, 2007. Links and embedded videos are preserved as part of the historical record.
The event offers everyone interested in computer graphics and –animation a platform for cross-industry dialogue, the exchange of experience and networking. With the presentation of the renowned animago award 2007 on the evening of the first day of the event, the most important media service providers from
the digital creation industry will also be honored. The digital creation days, launched in 2007 by Karlsruher Messe- und Kongress- GmbH in cooperation with the trade magazine DIGITAL PRODUCTION, illuminate the trends, developments and synergies of digital media, particularly in the fields of computer graphics and –animation.
In Karlsruhe on 08 and 09 November 2007, creatives from the film, media and advertising industry meet decision-makers from research and business: traditional post-production houses, film and TV producers, TV broadcasters, advertising and marketing agencies, architects, designers as well as game developers and publishers can be found at the networking event, as can industrial companies from every sector. With a balanced mixture of trade exhibition, workshop programme, recruiting area and animago event 2007, the digital creation days offer a versatile platform that takes account of the diversity of topics and convergence of the digital creation industry. MACKEVISION Medien Design GmbH, winner of the animago award 2006, will be represented on both days of the event with its team of experts and its own booth in the recruiting area. Visitors and interested parties can obtain detailed information about a possible entry into one of the world’s leading media service providers for 3D visualization and Computer Generated Imaging, about job profiles, requirements and career opportunities, or apply directly if required.
MACKEVISION CEO Armin Pohl will also speak on 08 November 2007 from 18.00-19.00 hrs on the topic “The virtual Packshot – 3D-generated product visualization in advertising – possibilities and advantages”. For several years now, the advantages of 3D-generated product visualization for print, web and film have been consistently used by industry and the automotive sector in particular. Today, other divisions and branches of industry are also increasingly making use of this production method when creating advertising materials. In the workshop, Armin Pohl presents the technological possibilities and business advantages of product visualization based on 3D data using current production projects.