Archive notice: This article was originally published on July 13, 2007. Links and embedded videos are preserved as part of the historical record.
It was conducted by M&M Europe, BSB Media and Skopos Media Insight. The result: Among the media’s advertising sales departments, CNN, together with the Financial Times, has the best reputation in Great Britain. At the international level, CNN is even the industry leader.
Jonathan Davies, Head of Worldwide Advertising Sales at CNN International, says: “This result is evidence of the outstanding work of the entire team and of our efforts to offer customers and viewers a premium service.”
Davies further emphasized that just as important as offering customers solutions for their advertising messages through innovative multi platforms was recruiting the best employees, investing in their training and paying them appropriately. “For us, there can be no better recognition of our work. We would like to thank everyone who voted for CNN International’s Ad Sales teams in this survey.”
